Hotlink FAST
Summary
- Campaign Period
- Q4 2017
- Key Objective
- Create eye-catching ads to extend plan’s message
- Key Message
- Fastest internet speed where non-other telco can beat
- Strategy
- TVC Production involving KOL as commercial talent presented in humorous way to steal attention.
1
TVC PRODUCTION
1
CREATIVE IDEATION
1
TALENT MANAGEMENT